In the guest posting industry, most placements are sold with a 1-year validity.
After that period, the link is no longer guaranteed unless the client renews payment.
GuestPostCRM handles this entire cycle automatically, from tracking the 12-month period to sending renewal reminders, and performing link removal precisely on the scheduled expiry date.
Here is the full, simplified explanation.
What Is Link Removal in GPC?
Automated Link Removal is process where GPC tracks all live links that reach their 1-year completion date.
Any link that completes 12 months automatically enters the Link Removal section.
This helps you:
- Track which links are about to expire
- Remind the customer before removal
- Keep your publishers safe
- Maintain proper link validity rules
- Offer renewal options to your buyers
No manual tracking.
No spreadsheets.
No guesswork.
How Link Removal Reminders Work
GPC sends multiple automated reminders before the link is removed.
This ensures the buyer is aware, prepared, and given enough time to renew.
Reminder Timeline:
7 Days Before Link Removal
First Renewal Reminder
Tone:
“Your link will expire in 7 days. Renew to keep the link active for another year.”
Gentle and informative.
4 Days Before Link Removal
Second Reminder
Tone:
“Your link expires in 4 days. Please renew soon to avoid removal.”
A bit more urgent.
Link Removal Day (Day 0)
Final Notification
Tone:
“Your link has expired and is removed. You can re-pay to activate for another year.”
This closes the cycle.
Link Removal Happens Automatically on the Expiry Day
On the exact 365th day:
Link is marked as Removed
Customer is notified
Publisher team is informed
Order is updated with removal status
Renewal option becomes available
This automation avoids:
- Missed deadlines
- Customer confusion
- Broken commitments
- Manual checking
- Forgetting expiry dates
GPC handles it perfectly on time.
Client Needs to Re-Pay to Renew Links

Unlike evergreen placements, 1-year links need renewal.
Once removed, the client must pay again to:
- Restore the link
- Keep it live for another year
- Continue enjoying the SEO value
The renewal is handled exactly like a new order/payment.
This maintains:
- Fairness
- Revenue control
- Publisher integrity
- Consistent business rules
Link Removal Reminders Go to the Connected Account (NOT Resellers)
This is extremely important.
GuestPostCRM sends link expiry notifications to the actual end customer, not the reseller.
Why?
- Resellers avoid responsibility
- End buyers must pay for renewals
- Link ownership stays with the final client
- Reduces miscommunication
- Prevents lost revenue
- Aligns with real business workflows
So reminders go to the:
- Connected account
- Original buyer
- Actual paying customer
Not the middle reseller.
Why Link Removal Automation Matters
Saves hours of manual tracking
Tracking 1-year link expiry manually is impossible at scale.
Prevents link loss misunderstandings
Clients know in advance that removal is scheduled.
Helps generate recurring revenue
Renewal is a major income cycle for agencies.
Protects website credibility
Expired links should not stay forever.
Ensures accuracy
The CRM calculates exact dates and sends reminders automatically.
Final Summary
Link Removal in GuestPostCRM handles the entire 1-year link lifecycle:
- Links are listed once they complete 12 months
- Reminder sent on Day −7
- Reminder sent on Day −4
- On expiry day → Link removed & final notice sent
- Customer must re-pay to renew
- Reminders always go to the connected account, not reseller
This system makes link management predictable, transparent, and fully automatic — freeing your team from manual tracking and ensuring no renewal opportunity is ever missed.
